
Fashion: the essential sites for good monitoring
Fashion is a constantly evolving industry. Every day brings its share of news, and when you work in this sector, it’s essential to know and follow the many twists and turns and all the news related to fashion. It’s a world where everything moves very quickly, and by definition, it must constantly renew itself. You’ll see that this will quickly become a habit, and without even realizing it, you’ll already be keeping up to date.
So why not make it your New Year’s resolution for 2018? Here are the best websites to follow to effectively monitor your data!
The Business of Fashion
This is certainly the most important international reference. Business of Fashion, or BoF for insiders, is a website dedicated to fashion. Created in 2007 by Imran Amed, BoF began as a blog about the fashion industry. As its audience continued to grow, it quickly became a must-read. The amateur blog then transformed into an institutional site aimed at professionals: some of the content is accessible for free, while the rest is reserved for subscribers. BoF is also known for its ranking of the 500 most influential people in fashion. It is also a recruitment platform for the sector.
allows you to receive invitations to events and opportunities to connect with other professionals. Finally, subscribing allows you to discover their biannual print edition.
Fashion Network
The former FashionMag, the first free news site for fashion professionals, was created in 2003 and then had a makeover to become Fashion Network. It’s easier to read with clearly identified sections, a new logo, and a new graphic charter. All the professional news around fashion, luxury, and beauty is classified under different headings (Fashion Shows, Distribution, Media, Creation, Business, Events, etc.) and appears online in real time. The advantage of Fashion Network is undoubtedly the short format of its articles: this allows you to quickly scan all the news daily. You won’t find in-depth articles or in-depth analyses, but you will know the essential information in real time.
Luxury Journal
To stay up-to-date on the latest news in the luxury sector, which is also very rich and dynamic, the Journal du Luxe is a great source. Founded in 2013, the media outlet covers absolutely every area: fashion, gastronomy, jewelry, watches, travel, automobiles, etc. A true panorama of the luxury sector. A daily newsletter provides an overview of the latest news and allows for effective monitoring. And for the most passionate, conferences are regularly held, an opportunity to turn your monitoring into networking!
Bonus : Laura Perrard, founder of Journal du Luxe, is also the co-founder of Salon du Luxe, an event entirely dedicated to industry professionals. And if you can’t make it, you can purchase the Salon report on the website.
Women’s daily wear
This fashion bible, created in 1910, is a must-read! First created as a print magazine, WWD and all of its content are relayed on the website of the same name. And don’t be fooled by its name: WWD covers everything related to fashion, including men’s fashion, and even extends to beauty and accessories. We particularly appreciate the Business category, which brings together information that is less widely disseminated because it is less accessible to the general public but is just as interesting. Unfortunately, the newsletter is paid, but don’t panic, if you make a habit of consulting the very information-rich website: it will already be a good start!
Nelly Rodi
Founded in 1985, NellyRodi is what is known as a “trend bureau,” meaning it’s a company and agency that analyzes and prescribes upcoming trends. It helps brands find inspiration and the style to adopt in order to meet market expectations. To this end, it produces trend books. The group specializes in fashion and offers articles on its website on current and upcoming trends, analyses of fashion phenomena, and news about brands and designers. The only problem: the ultra-in-depth analyses are only accessible to subscribers, and only articles titled “News” can be read for free.
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